Solutions

Clickstream Data Integration

Fast, Cost-Effective Support for Clickstream Data Warehouse Initiatives

Clickstream data from your company’s website is an extremely valuable asset. It provides insights into online visitor behaviour and patterns, which in turn enables you to offer improved pricing, more effective campaigns and offers, and better visitor segmentation and targeting. As clickstream data volumes grow exponentially and companies become more sophisticated in their analytical requirements, off-the-shelf web analytics products alone do not provide enough in-depth customer intelligence.

DMExpress provides optimal support for successful Clickstream Data Warehouse (CDW) initiatives by:

• Quickly processing massive amounts of clickstream source data - Easily meeting overnight batch windows for CDW refreshes
• Leaves a minimal resource footprint on your existing hardware - Efficiently utilizing 50% less memory and 75% less CPU resources
• Deploys a graphical, drag and drop development environment - Deployment in weeks, not months and offers a 75% increase in productivity over hand-coding

The DMExpress Clickstream Data Integration (DI) Solution enables customers to:

• Gain greater insight into online customer behavior
• Make more strategic decisions based on actionable data
• Increase margins, lower costs and improve bottom line
• Increase staff productivity

A CDW that incorporates high-performance DI can boost a company's success — from improved pricing to profitable campaigns to optimized website layout.

If you would like to speed-up your clickstream data warehouse,